#1 concealer brand!*

WINNER: Best Concealer. Allure Readers' Choice Award 2023

*Source: Circana. U.S. Prestige Beauty Total Measured Market. Makeup Sales. FY '24

WHAT IT IS

Shape tape™ enters her radiant era! Medium coverage. radiant concealer that's featherlight & bright so it won't hide your freckles or cake your face.

WHY WE LOVE IT

• medium coverage. radiant no-makeup finish
• seaberry AKA nature's beauty fruit drenches skin in omega fatty acids. antioxidants & vitamins for a healthy appearance
• featherlight formula looks effortless & fresh
• photoluminescent complex neutralizes dark circles & brightens for the look of 8 hrs of beauty sleep
• triple hyaluronic acid blend for 24-hr hydration
• undereyes & texture look smoother in seconds
• vegan & cruelty-free

TARTELETTE™ TESTED*

• vegan
• 24-hr hydration
• 12-hr crease proof
• all day wear
• dermatologist tested
• waterproof
• 100% agree undereyes look smoother
• 100% agree reduced look of dark circles & redness
• 97% agree undereyes look brighter
• 97% agree it feels weightless & doesn't look cakey
• 97% agree it gives a healthy-looking glow